Elevate U Exchange NIL Martketplace

SALT LAKE CITY — Utah Athletics is taking its Elevate U student-athlete NIL program to the next level with the announcement today of a significant expansion of its partnership with industry leader INFLCR. The Elevate U Exchange is a powerful tool that launched today to help connect interested businesses, collectives or individuals with Utes student-athletes to accelerate and streamline the process of generating business activity related to their Name, Image and Likeness.

Through the Elevate U Exchange, student-athletes benefit from INFLCR’s proven technology that allows businesses to access a school-specific directory to filter and contact specific student-athletes by team, sport, and many other options, including automated NIL transaction compliance and tax reporting. For student-athletes, all NIL business conversations can live in their existing INFLCR account with automated payments and streamlined reporting for tax purposes, all free to student-athletes.

Register can be completed now at UtahUtes.com/exchange. Student-athletes will be opted in, and they may opt out if they do not wish to participate.

utahutes.com article