A lot of people watch the show. It’s good exposure for our team. And a great chance to showcase our school to the nation.
But most importantly, we need America to know that Utah is a team with an innovative uniform collection. That’s why it’s imperative that we feature our black helmet with oversized logo front-and-center on the GameDay set. The nation needs to understand when you add the genius of Under Armour with the history and tradition of the University of Utah, the result is a weak impersonation of the Atlanta Falcons.
Think about it. The Atlanta Falcons are from the south, right? You know what else is from the south? Lots of college football fans. It’s a genius marketing approach by the University, but mostly by Under Armour.
My only concern is the Park Building. I’m worried the old fashioned structure has very little or no appeal to recruits. Having it in the background behind the GameDay set may give viewers the wrong impression that Utah isn’t fully dedicated to “rocking” a “sick” image. I’m afraid some viewers might assume Utah doesn’t got what it takes to drop a three-color combo with black visors one week and then turn right around and go full stormtrooper the very next week. But we know that’s simply not true. Thank god.
So I propose–if it’s not too late–that we put up a big screen in front of the Park Building with an image of the Georgia Dome on it. Think how sick that would look.
Also–to all those fans standing behind the GameDay set wearing red: WTF? At least hold up a sign with the Under Armour logo on it. Do you even know anything about football?
BYU @ 
Utah 
.
