Weird. I don’t have a subscription and when I pull it up I see the whole story. Here is another story about it.
https://thespun.com/college-football/the-wsj-published-a-college-football-grid-of-shame
I have a screenshot of it but not sure how to add it here. Utah is Top/Right. The higher you are , the more admirale your program is seen. The farther right you are, the more os a powerhouse your program is viewed.
You can search Google as well for an image of the grid. Sorry for the mixup as I didn’t think this was a pay wall article since it came up for me.
Here is a section of the article:
Each team’s location on the grid is determined by advanced numerical calculations and verified by the Journal’s resident sports nerds, who make sure a team’s location also reflects intangible factors that don’t come through in the data.
The Grid features only legitimate Football Bowl Subdivision contenders: each of the 64 schools in the five major conferences, plus a handful of other relevant programs. This season that included independent Notre Dame and the University of Central Florida, among others.
The horizontal axis is straightforward: the more dominant a team is expected to be on the field, the farther right they land. Each team’s ranking is a composite of several pre-season polls, some ordered by the eye tests, others by multivariable mathematical equations.
Things get interesting on the vertical axis, otherwise known as the shame meter. The lower a team falls the more ignominy it heaps upon its fanbase.
Shame is quantified using a weighted calculation of several football-related factors: academic performance, recent NCAA violations and probation, attendance figures, athletic-department subsidies and arrests of players and coaches.
There are some offenses so outside the lines, however, that they can’t quite be captured by numbers alone. That’s where the “ick factor” comes into play.
Utah @ 
Baylor 
.
